12.05.2013

Idea No. 72 White Space

Vashon Island



This time of year, life begins to resemble British Fleet Street tabloids, screaming at us from every square inch. SEE THIS SHOW. PARTY HERE. AND HERE. AND HERE. DON’T WAIT. JOIN THE CROWDS. LISTEN. MAKE HER HAPPY. GO. BUY. COME. BUY. EAT. BUY. BUY. God forbid there should be any room to breathe between those periods.


“In art as in life, white space is the ultimate luxury… 
It signifies that you have plenty of room to spare.”


I give you those words from Stephen Heller and Veronique Vienne 
(from their roundup of '100 ideas that changed the world of graphic design') as a gift for the holiday season.

But let's tweak the words just a little, to bring them back around to what's most important:


In LIFE, as in art, white space is the ultimate luxury.


In graphic design, Heller and Vienne remind us, white space provides a respite for the eye. "It is used to subvert ‘spectacle’ - to undermine the sustained assault of commercial messages.”

This is the time of year, more than any other, when we need a respite for the eye and all the other parts of ourselves. It's a perfect time to ask, “Who is the President of ME?” Let's take back a little power by treating ourselves to the ultimate luxury. Let’s put some white space into the administration. Let’s subvert the assault.

May we all find the power that lies within us to design a season of calm, for ourselves and for those we love. Let us invite white space into our holiday mental tableau, and give ourselves a little psychic respite.

Here are ten “white space” opportunities I can think of. 
Feel free to add more...


Designate one day of the week for commuting to and from work in total silence.

Choose just one party (or two, if essential) from all the invitations, and send a gracious and honest regret to the others.

Get a full night’s sleep.

Pull over to the side of the road and LOOK at that sunset, for at least fifteen minutes.

Set the alarm for ten minutes earlier and use that extra ten minutes to just sit quietly, with no stimulation of any kind.

Sit down with the greeting cards that arrive each day, with a cup of tea or glass of wine (and no radio or TV blaring in the background), and dedicate the time solely to those cards, really pondering the spirit conveyed by each sender.

Go for a walk, especially when it’s not raining. Repeat as often as possible, and if walking with buddies, pledge at least half of the walk to be conducted in silence.

Stretch. (Your body, not your budget.)

Limit alcohol intake, and hydrate like an athlete.

Welcome the chance not to take the slights of the season personally - remembering it isn’t always about us.


... and maybe just one more for good measure 
       (and the ultimate gift to yourself) ...


Enjoy every meal for the rest of the year without the presence of a cellphone or screen of any kind.


WISHING YOU A CALM HOLIDAY SEASON...
Rebecca

and with that, here's my Holiday Greeting to you,
in the form of a little video.

       A sneak peek at a video 
       about my shop, 
       just completed for 
       my upcoming website.
       
       click this:  The President of ME 


(Tip: Watch in Full Screen to cut out the extraneous clutter of the Vimeo site.)

DO NOT watch it during a meal (see # 11 above...)

        




9.04.2013

I Feel Good About My Neck… and all the other parts.

Vashon Island


“It is our humanity, and all our potential within it, that makes us beautiful.”
Aimee Mullins, athlete/actor/activist


When I turned 13, the rite of passage that ushered me into womanhood was not a hot-off-the-press copy of Betty Friedan’s groundbreaking book The Feminine Mystique, published earlier that year. It was a shopping trip to J.C. Penneys for my first pair of nylon stockings, and a girdle to fasten them in place - a pilgrimage overseen by my mother. At the time, I felt elevated by the grown-up-ness of it all, and had no idea what a metaphor that girdle was for the constrictive world into which I was about to step.

My mother - in her youth a free spirit and an infamously beautiful rascal, but by that time the mother of eight children - wore girdles; my aunts and grandmother and older cousins wore girdles; every woman over the age of 13, it seemed, owned an undergarment that had evolved from the inhumane corsets of the Victorian age. So, even at 105 pounds, it was my time to join the ranks. It was what every fashion-literate person in the post-Eisenhower era knew to be a required layer, the reining in of the cheekiest (pun intended) portion of the female anatomy. Dames’ derrieres were kept firmly under control, with contraptions that were given names like “The Comeuppance” by the passive-aggressive pimps of Madison Avenue.

A 1965 magazine ad (you can see it in the lobby at the Fuller Store this month) features the Comeuppance itself - capitalized, you see, because they even trademarked the name - along with a thinly veiled narrative of hostility toward the female form: “… the front panel swoops down on the enemy from above… wipes away your diet sins… coaxes you into line in all the trouble zones… No wonder so many interesting things start happening when you get your Comeuppance!” The tragedy, of course, is that the hostility conveyed in that copy was a two-way street. Those writers, for whom the “sex sells” culture had become mother’s milk, knew they were communicating in the newly modern self-loathing parlance of their target customer - a vernacular that had become self-fulfilling prophecy, a vicious cycle reinforced with each insidious message to women about their bodies being the enemy.

Women bought into these things - the girdles, that is - for about two more years after I got my first Comeuppance, and then said ENOUGH. But they never stopped listening to the message behind them, and simply moved on to the next fashion torture regimen.

How did such an obscene piece of clothing gain such a stranglehold, something that so constrained movement, breath and any hope of looking in a mirror, once you’d wrestled yourself into it, of feeling good about yourself? What depths of self-loathing to this day continue to deliver us - women who are fully qualified thinkers - to such self-torture? Spanx and six-inch heels rule the modern day fashion tableau, and all I can think is that the more things change the more they stay the same.

Human beings are bombarded from birth with the message that if we are beautiful we will be loved. The modern cultural memo - reinforced from Internet to magazine to billboard to late night comedy - continues to be that beauty, as defined by Madison Avenue, is still the key to the Love Kingdom. Despite an entire generation’s efforts at debunking the idea, of warehouses full of books exhorting rational minds to see our beauty as coming from within, people still fall under the spell of physical, fashion-proscribed attractiveness and bow to its power. It never ends. AND - the message continues to foster slavish loyalty to ridiculous, often harmful, trends. Shoes that cripple, beauty regimens that poison, fashion must-haves that bankrupt, undergarments that choke like a boa constrictor, body shapes that lead girls - young girls who just want to be loved - to death’s door.

Nora Ephron’s book, “I Feel Bad About My Neck,” is a self-deprecating assessment of all the parts of ones body a woman can learn to hate. The neck, the skin, the hair, the waist, the hips, the feet, etc.… It’s hilarious - until you put it down and ask yourself whether she’s been reading your mail. Who among us is not a constant participant in the repartee? Nora’s dead now - having succumbed to cancer at a cruelly early age. If the gods offered her - or any dead woman - her life back in exchange for all the years of obsessing over “maintenance” and intervention - if she could come back and live a long life with the bargain of never mentioning, much less chasing after remedies for, the “imperfect” condition of any part of her body - do you think she’d turn that offer down? “No, your worshipfulness, I think I’ll stick with the dead-early plan… this wattle under my neck is just too much to ignore, this fat ass just doesn’t work in Michael Kors’ latest skinny jeans…” Do you think that would be the answer?

We’ve fine-tuned apologies for hips that evolved in service of healthy delivery of babies; for white hairs that spring up to signal a life fully experienced; for lines around our mouths that betray a legacy of smiling; for breasts that disqualify us from the Dallas Cowboy Cheerleaders. Will it ever end? Will one generation ever finally be able to get everyone’s attention long enough to settle the silly fixations on such twisted versions of beauty? I see girls in middle school already fretting about their sweet, perfectly healthy bodies and I want to weep. Will the symphony of Brains and Imagination and Kindness and Passion for things that matter ever trump the tinny little anthem of Pulchritude? The author Andrew O’Hagan, in a brilliant piece in a recent New York Times Magazine, seduced me with this statement condemning his own gender: “Only with stupid men does a woman’s intelligence count against her. But maybe a hundred generations of stupid men have succeeded in convincing women that they’re only as good as the condition of their skin…” But wait! First we need to educate the men? I suppose we can do that - they really are a teachable lot. But I believe we have to start by teaching ourselves. Who, after all, stands front and center, conducting the self-hating orchestra? The old anthems have to stop with us.

I did my time in a girdle. I’ve had foot surgery to repair the damage done by fashionable footwear. I’ve marched lockstep to the expensive myth that my clothes must be in style. I look at fashion magazines today and shake my head at the lunacy before me.  Girdles are gone, but there are the ads for Spanx… and all those must-have 6-inch heels.

Here’s what I know now: I wouldn’t trade this aging, imperfect body for anyone’s - not even a youthful, once-“beautiful” version of it - because it is the repository of a hard-won wisdom about what matters and what doesn’t. And about who can make the choices.


This month at the shop, we celebrate the bodies we have… all their parts - but especially that elegant part that holds up our heads: our beautiful necks. Let’s festoon them with scarves and look-at-me jewelry. Then let’s stick those necks out and share the wisdom we’ve all fought so hard for - especially with the next 13-year-old standing at the threshold of womanhood. Let’s tell her to skip the Spanx and give her permission to conduct a joyful symphony of all that HONESTLY matters in life.



The President of Me.
Join us at the shop this week for First Friday - 6-8pm ....
or come see what's new during Fall Open Hours: 11-5 Wednesday through Saturday... or whenever you see the lights on and the door open! (I'm typically here in the studio on Mondays and Tuesdays.)
19603 Vashon Highway SW - In the Old Fuller Store (just across the street from the world famous Vashon Coffee Roasterie.)





7.13.2013

A new home for The President of Me!

Vashon Island

One week ago, The President of Me took up residence in its new digs in the historical Fuller Store on Vashon Island. The new address is 19603 Vashon Hwy SW, at the intersection of Vashon Hwy and Cemetery Road.

It's been a wonderful, energizing week! We've greeted nearly 300 visitors - all of whom have come away with "The President of Me" campaign buttons and many treasures from the shop.

It's been nice to have a venue for exposing in "fuller" detail the premise behind the line. The gallery wall in the lobby affords space for the "Manifesto" (the set of questions that appears inside each garment) along with explanations for each of the questions within that mission statement.

Because the shop doubles as my sewing and design studio, I will be there nearly every day.  "Open" signs typically go out between 11 - 4 most days, and 11 - 2 on Sundays. But if you come by and the lights are on, don't hesitate to knock. I'll happily leave the sewing machine to welcome a visitor.

Otherwise, you can always send an email to thepresidentofme@gmail.com and make an appointment!

And many have asked, "Do you have the line ONLINE?" to which I have had to answer - "Not yet, but SOON".... shooting for Fall. Opening a new shop is a gargantuan undertaking. It was everything I could do to get the space ready in just under a month, and now the fun inside begins. From there, online commerce will unfold. The President of Me will be expanded and I'll be developing a secondary line - what I call "the lollygagging division of TPOM" - a collection of easy going apparel named 7kt (pronounced 'Seven Knots') that is based on the universal speed limit on waterways when one is supposed to SLOW DOWN. (I dream of such things...)

So, that is the news to date. Thank you so much to all who've made this first week at the new shop so much fun. I promise not to flood those of you who've signed up with emails. You'll probably see updates every fortnight or so.

Happy Summer - and remember: You've been elected The President of Me - never stop campaigning!

Enjoy these photos from opening day - and come visit the shop sometime soon. I look forward to meeting new fans of the line, on and off Vashon Island!

Rebecca


Here's what visitors find in the lobby gallery (a little larger there... alas...):




The grand unveiling


Our first customers, waiting for the doors to open...


Everyone wants this long sleeved
organic cotton tee... so so soft....
The employee lounge doubles as a fitting room!
Fun, blingy walls form the backdrop for the desk.
The big mirror captures the shopkeeper and
her sister, who helped get the sewing
done just in time to open!
The
"Don't Shoot the Messenger
Bag
Flying the company colors!


The build-out team - exhausted but happy!



The proud new shopkeeper...
Just sitting on the porch saying "come on in!"

The President of Me Boxers all in a row

Zeteticus on silk adorns the camisole - and much more!
Never too young for the message...
Who, indeed?